Hospitality & Travel
Leverage guest feedback to evaluate service standards and adapt to emerging trends
Test new messaging and amenities with diverse customer segments before launch. Get video feedback that shows what resonates in hours, not weeks.
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Understand what today's guests actually expect
See which property features influence booking decisions and which amenities guests ignore completely.

Targeted guest recruitment
Filter by demographics and behaviors through hundreds of pre-screeners to reach business travelers, families, or leisure guests instantly.

Adaptive question design
Choose from multiple question formats with customizable follow-up depths, so you capture video responses that reveal tone and emotional reactions.

Segment comparison analysis
Compare how business travelers, families, and leisure guests respond to the same questions, so you can tailor service standards and marketing by segment.
Catch service gaps before they become reviews
Scale qual and quant research in days to invest budget where guests notice.

Brand Tracker
Understand how guests perceive your property compared to competitors, so you can identify which service attributes actually drive bookings.

Concept & Prototype Testing
Test new amenities, services, and guest experiences before launch to avoid costly rollouts that guests don't value or use.

Creative Testing
Validate promotional messaging, room imagery, and booking campaigns before you spend on media to discover what converts across guest segments.
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“Listen Labs has been a welcomed addition to our team. It compresses hours of work into minutes, reaches a broader audience than our schedule allows and uncovers qual/quant insights in real time.”
Lauren Haugh Neville
Director of Product Insights, Chubbies Shorts

"Our leadership team was thrilled — not just by the speed and scale, but by how Listen brought the human stories to life. It’s removed the drudgery of research and brought the fun and joy back into my work.”
Romani Patel
Director of Data Science, Microsoft
Use Case
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