Listen vs Genway
Genway supports lightweight research. Listen delivers enterprise-grade qual + quant across brand, creative, product, and UX, powered by a 30M+ verified participant pool.
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Built for more than usability testing
While Genway focuses on usability, Listen supports end-to-end research across the full customer journey, including concept testing, messaging, brand perception, and segmentation. One platform for UX, product, brand, and marketing teams.
Global recruitment at scale
Genway requires teams to recruit manually by email, creating friction that slows research and limits reach. Listen recruits from a pool of 30M+ global, verified participants and performs identity, intent, and response quality validation in real-time, ensuring reliable insights across 50+ languages.
Deliverables that drive decisions
Listen goes beyond summaries and theme identification by producing stakeholder-ready memos, slide decks, and highlight reels. Analysis is supported by an AI research assistant as well as expert researchers, enabling teams to move from insights to action quickly and confidently.
Languages
“Listen Labs has been a welcomed addition to our team. It compresses hours of work into minutes, reaches a broader audience than our schedule allows and uncovers qual/quant insights in real time.”
Lauren Haugh Neville
Director of Product Insights, Chubbies Shorts
"Our leadership team was thrilled — not just by the speed and scale, but by how Listen brought the human stories to life. It’s removed the drudgery of research and brought the fun and joy back into my work.”
Romani Patel
Director of Data Science, Microsoft
Use Case
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